Ambassadors
SInger | Songwriter | Guitarist
Hudson Westbrook
In November of 2024, Hudson Westbrook rocked our hat "The Honeycomb" in several TikTok videos and Instagram reels.
Texas Tech Football | Singer | Songwriter | Guitarist
Haydon Wiginton
Haydon Wiginton, Texas Tech football wide receiver and country music star, rocks our "The Goodwil" and "The Honeycomb" hats, showcasing his sleek style both on the field and on stage.
Lead Guitarist | Chandler Pearson Band | Gage and the Live rounds
Jace Doverspike
While opening for Braxton Keith this current tour, Jace Doverspike has rocked our hats "The Honeycomb," and "The Maverick."
Singer | Songwriter | Guitarist
Charlie McCabe
In November of 2024, we released our first collab with up-and-coming country musician Charlie McCabe. His signature hat "The McCabe is available in our hats tab!
Texas Tech football | Wide Receiver | 17
Leyton Stone
After showing up to camp his first day in the Lewis Rodeo Co. "The Goodwil" hat, Joey Mcguire and crew knew the freshman was gonna be legit. Look out for Stone this fall embarrasing your favorite team.
Texas Tech football | Quarterback | 2
Behren Morton
When Lewis Rodeo Company got in our first hats, the first brand ambassador we had was TTU QB Behren Morton. Thanks 2!